It’s extremely naive of the public and the medical profession to imagine that a calorie of bread, a calorie of meat and a calorie of alcohol are all dealt with in the same way by the amazingly complex systems of the body.
Professor David Haslam
Chairman of the National Obesity Forum
He’s absolutely right –
– which makes it puzzling that the National Obesity Forum is completely hung up on calories. The main detriment of drinking sweet drinks (sugary or zero Cal artificial) is not the calories they contain but the fact that they make you hungry – and particularly hungry for junk foods.